The New Edge in Knowledge


How Knowledge Management Is Changing the Way We Do Business

by Carla O’Dell and Cindy Hubert John Wiley & Sons, Inc. © 2011 256 pages

What Is Knowledge Management?

Knowledge management (KM) is “a systematic effort to enable information and knowledge to grow, flow and create value.” Four dynamics shape organizational knowledge management:

  1. “Digitalimmersion”–Mobiledevicesandsmartphonesallowpeopletoworkfrom anywhere and get more done in less time. But when workers multitask, they lose start- up time and attentiveness as they constantly refocus, jeopardize their productivity and analyze information less effectively.
  2. “Social computing” – People use social networking sites such as Facebook and LinkedIn to originate content and to build relationships. That creates new information and value. Social computing relies on participants to invent, share, rate and consume content, and it “improves the more people interact with and build on it.”
  3. “Demographics and dynamics” – Organizations must adapt KM to retain and transfer knowledge. This is especially pertinent as retiring baby boomers take institutional knowledge with them. KM helps companies identify and transfer “critical knowledge” prior to retirements and during reorganizations, rapid growth, layoffs and internal redeployments.
  4. “Mobile devices and video” – Organizations should embrace employees’ mobile devices and

    other technology, and develop guidelines for their appropriate use.r appropriate use.

The New Edge in Knowledge

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