El rol de los clientes en la era de BIM



by Richard Saxon

While BIM use accelerates among designers and constructors, it is clear that clients are mostly disengaged. Surveys suggest that 75% of clients that are using BIM on their projects are “passive”.

I use this term to indicate clients that are willing to let BIM be used on their job but are not interested, or able to play, the client role in their BIM use. They are not appointing team members with a BIM protocol to define roles and responsibilities, and they are not defining their information requirements.

They may still be benefitting from reduced coordination risk and better project outcomes, but they are not getting the major benefits available, nor operating without exposure to some of BIM’s risks.

When I researched for my book, BIM for Construction Clients, I realised that very little of the material put out about BIM is aimed at clients. It is mostly targeted at suppliers and written at an appropriately technical level for them – it’s Double Dutch to many clients.

It also creates a perception that clients have to know all about BIM to play an active role. This is just not true. Clients do have to make some effort, but nothing like that required by designers, constructors and product makers. They don’t need to be able to author anything and they can be supported by their advisers to define and get all the outputs they need.

The clients we should most look to helping are those that build regularly and/or retain and manage their estates. This means everyone from retailers to property developers, from housing associations to universities. BIM can support them through the decision-making process and provide asset information to enable more effective use and maintenance of their buildings. It can also make it simple for them to create and deploy standard elements they need, from shelving layouts to laboratories.


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